Sony and WSG will broadcast IPL 2009

After a long drama, Multi Screen Media and World Sport Group has secured that broadcast right of Indian Primer League (DLF IPL) for nine years till 2017. The drama comes to end when they have agreed to pay more that double of the last year. Multi Screen Media will broadcast audio commentary for the Indian people.

Ptinews

Talking about the deal, IPL Chairman and Commissioner Lalit Modi expressed his confidence that MSM would pull out all the stops in ensuring that the best technology is utilized to deliver "excellent content that is creative, innovative and enriching for the cricket fans in India and indeed across the globe." "We are absolutely delighted with the new deal inked today with WSG and Multi Screen Media, we have what we believe to be the best deal for the DLF Indian Premier League and Indian cricket fans alike", Modi added.

Last month IPL authority turns down their ties with Sony and renews contact with WSG and MSM. Now, SET Max will telecast the whole IPL 2009 matches for the Sub-continent cricket fans from 18 April 2009 from South Africa.

Sony Entertainment Television has got the Broadcast right of IPL

After a bid, Sony Entertainment Television has got the IPL broadcasting right. The Twenty20 formatted IPL will commence on April. Sony Entertainment Television and sports marketing and management agency World Sports Group (WSG) have won the broadcasting rights for the Indian Premier League (IPL) for $1.03 billion (around Rs 4,000 crore) for ten years.

BCCI is pleased with Sony Entertainment Television and sports marketing and management agency World Sports Group (WSG) that it has got the right to telecast the IPL tournament on April.