Wednesday, January 16, 2008

Sony Entertainment Television has got the Broadcast right of IPL

After a bid, Sony Entertainment Television has got the IPL broadcasting right. The Twenty20 formatted IPL will commence on April. Sony Entertainment Television and sports marketing and management agency World Sports Group (WSG) have won the broadcasting rights for the Indian Premier League (IPL) for $1.03 billion (around Rs 4,000 crore) for ten years.

BCCI is pleased with Sony Entertainment Television and sports marketing and management agency World Sports Group (WSG) that it has got the right to telecast the IPL tournament on April.

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